Crisp’s mission is to help brands activate customers to point-of-purchase experiences through mobile devices. Crisp was acquired by Quotient Technology (QUOT) in May 2016.
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New York, NY
A pioneer, innovator and leader in mobile ad technology for more than a decade, Crisp’s mission is to help brands activate customers to point-of-purchase experiences through mobile devices.
Crisp provides the first end-to-end mobile customer activation platform, Crisp MoCA, that retailers, CPGs and other “drive-to” marketers can use to easily deploy effective mobile campaigns. Only MoCA combines demographic, behavioral, location and contextual targeting with scale across operating systems and platforms, industry leading rich and dynamic creative formats, premium inventory through Crisp’s private supply marketplace, ad serving, analytics and campaign management—all in a single, seamless mobile customer activation solution.
At a time when mobile has emerged at the “new point purchase,” Crisp’s mature, vertically integrated ad technology and industry-leading product, engineering and operations teams have made it the platform provider of choice for brands ranging from The Home Depot and Unilever to Target and McDonald’s. Crisp is a privately held company headquartered in New York, with offices in Singapore.